Juventus appear poised to enter a new era as the club begins a concrete dialogue with Tether, the global stablecoin giant. Early discussions have already taken place, including a recent meeting between Tether representatives and John Elkann, head of Exor, Juventus’s parent company.
The move follows Tether’s public announcement of its two nominees for the club’s new Board of Directors: Francesco Garino, an internationally renowned orthodontic specialist, and Zachary Lions. In its statement, Tether underlined its ambition to “become a positive force for change”, encapsulated in the guiding principle: “Make Juventus Great Again”.
Tether also revealed that it has proposed certain amendments for the upcoming shareholders’ meeting, aimed at updating the club’s statutes to align with best practices in corporate governance and minority representation.
A Cordial Exchange with the Club’s Leadership
According to reports from ilBianconero, the recent meeting with Elkann was held in an open and highly collaborative atmosphere. The Juventus board listened to Tether’s proposals, which largely focused on potential commercial and strategic initiatives. Although details remain undisclosed, both sides are said to have discussed shared objectives in exploring innovative revenue and partnership models.
These early talks signal what could become a deeper institutional link between the two entities, with Tether expected to secure a seat within the newly formed Board of Directors.
The Upcoming Shareholders’ Assembly
All of this unfolds ahead of Juventus’s Shareholders’ Assembly scheduled for 7 November, which is set to formally open what sources describe as the club’s “new era”. Gianluca Ferrero is expected to be reconfirmed as club president, while Damien Comolli looks set to take on the role of CEO, as anticipated in recent weeks.
The revamped board composition reflects both continuity and renewal under the Exor umbrella. Joining the new governance structure will be Guido De Boer (chief financial officer of Exor), Antonio Belloni (president of Louis Vuitton Italy), Kerstin Andrea Lutz (CEO of the Billie Jean King Cup), and Diva Moriani (chairman of KME).
From the existing board, Laura Cappiello, Fioranna Vittoria Negri, and Diego Pistone remain, though Pistone is expected to make way for Garino. The changes mark a clear evolution in Juventus’s corporate and strategic direction, with Tether now emerging as a potential long-term partner in shaping the club’s future.
