Giovanni Carnevali, confirmed today as Juventus’s new chief executive and general director following the departure of Damien Comolli, has issued his first official statement since taking up the role — and the tone struck is one of pride, responsibility, and respect for the club’s heritage.
A Message of Gratitude and Ambition
In the club’s official communication, Carnevali expressed his sense of honour at joining an institution with such a rich history and identity, thanking the club’s ownership and majority shareholder John Elkann for the trust placed in him. He described approaching this new challenge with a strong sense of responsibility, expressing his belief that sustained daily commitment can lay the foundations for long-term growth and a future built on success.
What Comes Next
Carnevali’s appointment brings to a close one of the most eventful boardroom periods in recent Juventus history, following the exits of Maurizio Arrivabene, Maurizio Scanavino, Cristiano Giuntoli, and now Damien Comolli in quick succession. His arrival from Sassuolo — where he built a reputation as one of Italian football’s most respected and consistent administrators — represents a deliberate shift towards a more Italy-rooted leadership philosophy.
For supporters, the immediate question will be how quickly Carnevali can stamp his influence on a transfer window already deep in negotiation, with Dibu Martínez, Alexander Sorloth, and several other targets all at various stages of discussion. His words signal intent — translating that intent into results on the pitch will be the real test of this new era at the Allianz Stadium.
